Episode 25: MailerLite Email Campaign Tutorial for My TpT Business

I decided to use MailerLite as my email service provider to start. Before I even signed up for an email provider I wrote out my first email funnel or as some call it nuture sequence. 

Here is the process I recommend as you create an email campaign in MailerLite, but as most email providers are similar this process should work in any of them.

  1. Create a free account
  2. Hit the “Campaign” button. Here you will choose which template you’d like to use. Click on the options to see what one you like.
  3. Customize the fonts and colors to match your brand. I did not make sure I had my fonts and colors all set in my first email and it made it more difficult as I create the whole funnel.  Because you can duplicate and email and change the information you need to it’s way easier to make sure this is all set from the beginning.
  4. Upload pictures.  In MailerLite you can’t drag and drop photos into your account.  You must go through the upload button. I also had to change the size of my photos before I could upload them because they were too big.  
    1. On a mac in photos click the photo you want.
    2. Go to file and export it.
    3. I choose jpeg and medium sizes and quality.
  5. Change the headings of your email.
  6. Insert your email funnel copy that you already wrote in a google doc.
  7. Add your social media links.

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